One of the most popular offerings was an intense matte red lipstick, which got a boost with an appearance in a photo-shoot of the fast-rising Madonna, later seen wearing a M♺♼ T-shirt.
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Professional makeup artists manned the counter, an industry first. While other major makeup brands at the time were predominantly skincare companies, M♺♼ chose instead to establish itself as the ultimate colour authority. Their approach was chic utility, with the makeup coming in black pots rather than compacts. As the magazine credits racked up and word-of-mouth popularity grew, the duo launched M♺♼ in March 1984 from a counter in a Toronto department store. Soon, stylists and fashion editors got in on the action. At first, they made the cosmetics in their kitchen and sold them straight from the salon to fellow makeup artists, as well as models and photographers. Makeup artist and photographer Frank Toskan and salon owner Frank Angelo became frustrated by the lack of makeup that photographed well, so they decided to create their own. Make-Up Art Cosmetics started life in Toronto, Canada.
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Try finishing your Studio Fix application with a light veil of Prep + Prime Fix+ to give it a fresh skin like appearance!.
If you use the sponge, make sure to replace your sponge every few weeks and store it in the compartment underneath the powder and not in the top compartment with the powder. Apply with the sponge applicator for more coverage.Apply to a well moisturized and prepped skin with a fluffy brush like the 129SH or 109 (each sold separately) for lighter coverage.
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